Mind your Mind

Launch

Mind your Mind

Afternoon program


October 14, 2025

16:00 - 18:00

Reception from 15:30

@ Amsterdam Tower Amsterdam



Art, music, and personal stories about mental health come together during our Pre-launch event. We warmly invite you to experience this special moment with us. The exhibition will be on display during ADE, featuring works and stories by Armin van Buuren, Ferry Corsten, Simon Keizer, and others.






@A'DAM Tower

Overhoeksplein 1, 1031 KS Amsterdam


October 14, 2025


During Amsterdam Dance Event, the Mental Health Art Tour launches the new edition: Mind Your Mind in the A'DAM Tower. Life isn't always easy – pressure to perform, expectations, and social media make it tough at times. But everyone has ups and downs, and that is precisely what we should be more open about. Let's be there for each other.

Every face has a story.




Inspiring portraits & art

Discover portraits of Armin van Buuren, Brennan Heart, DJ JEA, Simon Keizer, and singer Elize, among others. Via QR codes, you can hear their personal stories – honest and relatable.

The works of Peter Donkersloot, Astrid Vos, Colette van Dijk, Irene Hoff, and Brendan de Clercq show how strength, vulnerability, and creativity come together.


Why visit?

Mind Your Mind is about resilience, perspective, and openness – together. The message: “It is okay to have a bad day.”


And after that…

After ADE, the exhibition will travel to schools, festivals, and concerts – to open even more conversations about mental health. More to come.


Speakers

Speakers & Panel

Plan

Chairperson: Karen van Ruiten

15:30 - 16:00

16:00 - 16:05

16:05 - 16:10

16:10 - 16:15

16:15- 16:25

16:25 - 16:35

16:35 - 16:40

16:40 - 16:50

16:50 - 17:00

Walk-in

Music: Jethro & Shifra, students of the A'dam Music School.

Welkom & Intro: 

Karen van Ruiten (Alles is Gezondheid)

Anna van der Hulst (Director of the Amsterdam Municipal Health Service)

Tamara Swart

 (Mental Health Art Tour)

Arne Popma (Head of the Department of Child and Adolescent Psychiatry at Amsterdam UMC)

Music: Jethro & Shifra A'dam Music School

Wahe Ebrahimi (multidisciplinary artist and photographer)

Contributions by guests & portrait subjects

Plan

Chairperson: Karen van Ruiten

15:30 - 16:00 Walk-in

16:00 - 16:05 Music: Jethro & Shifra, students of the A'dam Music School.

16:05 - 16:10 Welcome & Intro:

Karen van Ruiten (Alles is Gezondheid)

16:10 - 16:15 Anna van der Hulst (Director of the Amsterdam Municipal Health Service)

16:15 - 16:25           Tamara Swart (Mental Health Art Tour)

16:25 - 16:35 Arne Popma (Head of the Department of Child and Adolescent Psychiatry at Amsterdam UMC)

16:35 - 16:40 Music: Jethro & Shifra A'dam Music School

16:40 - 16:50 Wahe Ebrahimi (multidisciplinary artist and photographer)

16:50 - 17:00 Contributions by guests & portrait subjects

17:00 - 17:15 Opening of the exhibition with Alderman Alexander Scholten

17:15 - 18:00 Snacks & Drinks

17:00 - 17:15

Official opening of the exhibition with JEA & Alderman Alexander Scholtes

Mental Health Art Tour

Artists

The Mental Health Art Tour is a traveling exhibition that uses art and audio to make mental health discussable in an accessible way – covering dealing with what is going on inside you, setbacks, and connection.

Audio Artworks

Artists

In addition to a refined lunch, the program offers inspiring speakers and a musical

17:15 - 18:00

Snack & drink



In collaboration with:

Mental Health Art Tour

Artists

Practical info

A'DAM Tower

Date: October 14, 2025 Address: Overhoeksplein 1, 1031 KS Amsterdam Time: 16:00 - 18:00

To ask?

Mail: tamara@hushhour.nl